Social Media

23 September 2020

Examining the roles of social media and alternative media in social movement participation : A study of Hong Kong’s Umbrella Movement

During the recent wave of pro-democracy movement across the world, new media technologies play a vital role in mobilizing participants. This study examines the impacts of social media and alternative media on social movement participation in Hong Kong.
8 October 2020

Electoral and Public Opinion Forecasts with Social Media Data : A Meta-Analysis

In recent years, many studies have used social media data to make estimates of electoral outcomes and public opinion. This paper reports the findings from a meta-analysis examining the predictive power of social media data.
11 October 2020

Context Collapse or Context Relapse? Analyzing Social and Anti-Social Affordances of Social Media

This paper takes a closer look at two widely used and closely linked concepts in social media scholarship—affordances and context collapse—and critically assesses their value for future research.
11 October 2020

Social media and citizen engagement : A meta-analytic review

This meta-analytic study reviews empirical research published from 2007 to 2013 with an aim of providing robust conclusions about the relationship between social media use and citizen engagement.
25 December 2021

In China, Bragging About Your Wealth Can Get You Censored

Dr Jun ZHANG of CityU's Department of Public and International Affairs opines that the recent crackdown on flaunting wealth online seems to appease public dissatisfaction from a perspective of Chinese class politics.
31 August 2022

First Ever Online Racial Discrimination Study in Hong Kong

Funded by the Equal Opportunities Commission (EOC), Dr WANG Yuan of CityU’s Department of Media and Communication led a research project titled “A Study of Online Media Representation of Ethnic Minorities and Online Racial Discrimination in Hong Kong.” It analysed how online news articles and their reader comments portray ethnic minority groups in Hong Kong during the COVID-19 pandemic and whether this portrayal involves racial bias, stereotypes, or discrimination.
16 December 2022

Political Unfriending: A Comparative Study of Selective Avoidance on Social Media in Western Democracies

When people encounter dissonant speech on social media, functions such as hiding comments, unfriending and unfollowing friends may reinforce the behaviour of selective avoidance in order to re-establish more homophilous environments online. Dr Marko SKORIC of CityU’s Department of Media and Communication conducted a comparative study with his team on the selective avoidance behaviour of social media users in France, the United Kingdom, and the United States.
4 May 2023

社交媒體融入內地企業 研究指有助改善員工與公司的關係 (Chinese Version Only)

城大媒體與傳播系王遠教授發現內地企業利用社交媒體與員工溝通,改善員工關係及企業口碑,呼籲香港企業更善用社交媒體改善公司營運效果,有助公司化解公關危機。