Social entrepreneurship

23 February 2023

Exploring Social Entrepreneurship Comics as Effective Ethical Business Pedagogy

Social entrepreneurship has arisen as a new business model to achieve specific social objectives through entrepreneurial strategies and self-sustaining operations. Dr Yanto CHANDRA of CityU’s Department of Public and International Affairs has conducted a research project to assess the efficacy of applying a multimedia perspective as a complementary approach to the current pedagogy of the topic.